Magazine Advert Mockup

For the Magazine Advert I wanted to steer away from the digipak idea of the studio shots. I wanted it a bit more creative and artistic. Simple but with no real meaning or link to it, therefore catching attention as it is mysterious, enticing the audience to try and work out the meaning.

The text is very central and simple. The size is crucial to make it look aesthetically pleasing and professional. The professional look will make people look at the small details given. They will not be overloaded with information, So with the information they do get, they will remember. Also not having to much to read will not make them want to give up. 

The photography for the magazine advert will be mysterious with no meaning to it, but with really nice aesthetics, encouraging the audience to take notice. The cigarette will remain with a central composition lined up perfectly with her face. With the big hair either side, it'll draw focus to the cigarette and therefore the text with the information.

The edit will consist of the image being in black and white or very low saturation, with a low aperture that is focused on the cigarette, therefore the model blurred.

This will work if I stick to the plan.